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Adanola has done something genuinely difficult in the saturated activewear market: built a recognizable aesthetic — muted, tonal colorways like mocha brown and dark cherry, rather than the gaudy brights most gym wear defaults to — distinctive enough that fashion editors specifically compare the brand to Leset and Aeyde rather than other activewear labels.
The question, as always with celebrity-adjacent brands, is whether the product matches the styling.
Quick Highlights
- ✅ Distinctive, sophisticated tonal color palette — genuinely different from typical bright activewear branding
- ✅ Ultimate leggings range specifically praised for compressive fit, high rise, and flattering silhouette
- ✅ Customer service consistently and specifically praised by name across thousands of reviews — multiple staff members (Emily, Weronika, Eve, Grace) individually credited with fast, empathetic resolution
- ✅ Wide size range and genuine tall-size availability — a specific, appreciated differentiator
- ✅ Affordable relative to premium competitors — leggings around $65 versus $100+ at comparable brands
- ✅ 4.3 average across 22,000+ Trustpilot reviews
- ❌ Material has a documented slippery quality and tendency to ride down faster than some competitors during movement
- ❌ Sizing runs inconsistently between styles — multiple buyers describe their usual size fitting tighter than expected in tops/bras specifically
- ❌ Some users report quality decline over time — “I used to love their leggings but the quality has really dropped”
- ❌ Less suited to high-intensity or sweat-heavy training based on independent testing — better for yoga, Pilates, and low-impact activities
- ❌ At least one documented case of items arriving with dog hair on leggings and dented padding
Best for: Buyers wanting stylish, soft athleisure for everyday wear, walking, yoga, and Pilates — less ideal for high-intensity training, running, or heavy sweat activities.
Why Trust This Review
Cross-referenced from Who What Wear’s editorial hands-on testing, The Quality Edit’s half-marathon training test, Trustpilot’s 22,000+ verified reviews, and Chris Loves Julia’s independent multi-brand activewear comparison. No commercial relationship with Adanola.
Table of Contents
- About Adanola
- Adanola Review: Full Breakdown
- Best Adanola Products Worth Buying
- What Customers Actually Think
- Is Adanola Worth It?
- Adanola vs Alo Yoga
- Where to Buy
- FAQs
- Final Verdict
About Adanola
Adanola is a Manchester-based activewear and athleisure brand founded over a decade ago, which has grown rapidly into one of the UK’s leading destinations for sports bras and leggings. The brand describes its own positioning directly: “Everybody’s Everyday Uniform, whether you’re running, running errands, or just running late.” Celebrity adherents including Kendall Jenner have amplified the brand’s visibility significantly, but the underlying product philosophy is built around soft, comfortable, refined-cut activewear in a tonal, minimalist color palette rather than the loud branding typical of the category.
The brand runs small production lines specifically to reduce waste, uses 100% recyclable packaging, and offers an unusually wide size range — XXS through XXXL.
Adanola Review: Full Breakdown
Design and Aesthetic — The Brand's Clearest Strength
This is where Adanola most clearly distinguishes itself. Who What Wear’s fashion editor specifically draws comparisons to Leset (well-crafted, thoughtfully colored fundamentals) and Aeyde (pared-back, intentionally textured footwear) — a meaningfully different reference point than the typical Lululemon/Alo Yoga comparison set most activewear brands get measured against. The specific colorways — mocha brown, dark cherry, eden green — read as deliberately fashion-forward rather than purely athletic.
The Ultimate Leggings — The Brand's Signature Product, Tested Rigorously
The Quality Edit’s reviewer specifically tested the Ultimate range while training for a half marathon — a genuinely demanding test case that goes beyond casual try-on reviews. Her findings: “the leggings are incredibly flattering. They have a compressive fit, high rise, and no front seam,” with two leg pockets (one zippered) that work well for securing belongings on long runs. At $65, she specifically notes this is “a competitive price when other brands’ offerings are over $100.”
Her honest limitation, also specific and useful: “I was most excited to try the shorts that Kendall Jenner wears… I was curious if this chic brand could handle intense sweat” — and her overall conclusion places Adanola as better suited to “lower-impact workouts such as yoga and pilates” than high-intensity, sweat-heavy training, with the leggings specifically described elsewhere as having a slippery quality that causes faster-than-expected riding down during movement compared to other everyday leggings.
Sizing — A Real, Documented Inconsistency
Multiple independent accounts describe sizing variance specifically between product categories rather than the brand overall. One detailed comparison review describes loving the fit of the Ultimate leggings in her usual size but finding the matching Ultimate Tank Bra in the same numerical size “too tight” — despite following the brand’s stated size guide precisely. This pattern — bottoms fitting true to size, tops/bras running tighter — appears specific enough across independent sources to be useful, practical guidance rather than isolated bad luck.
Customer Service — Genuinely, Specifically, Repeatedly Excellent
This is one of the most consistently and specifically documented strengths across Adanola’s entire review base. The pattern of individually-named staff members receiving detailed praise — Emily, Weronika, Eve, Grace — across thousands of separate reviews suggests genuine company-wide training rather than a few standout employees. One buyer who didn’t receive their first order describes the resolution: “Eve was aware of the situation and so efficient and had empathy, it was really refreshing to get a genuine response back from a real person so quickly… I will definitely try again.”
Quality Consistency — A Documented Concern Worth Knowing
Not every review is positive on this front. A specific Trustpilot complaint states plainly: “I used to love their leggings but the quality has really dropped!!! Really uncomfortable material. Not the same as they used to be unfortunately.” A separate TikTok-documented complaint describes a quality-control issue on arrival — dog hair on leggings and dented padding in a workout set order. These appear to be a minority pattern relative to the overall positive volume, but they’re specific enough to flag, particularly for buyers who’ve previously loved the brand and might notice a change.
Best Adanola Products Worth Buying
Best for: Everyday wear, yoga, Pilates, walking, and low-impact activity — the brand’s flagship product and signature silhouette.
Top Features:
- Compressive fit with high rise and no front seam — a genuinely flattering construction confirmed across multiple independent reviewers
- Two leg pockets, including one zippered, for securing belongings during activity
- Competitive pricing at $65 versus $100+ for comparable premium competitors
One Honest Drawback: Material has a documented slippery quality and tends to ride down faster than some everyday leggings during movement — better suited to low-impact activity than high-intensity training or running.
Verdict: The right starting point for understanding what Adanola does best. Buy for style and everyday comfort; manage expectations for serious cardio training.
Best for: Low-impact training and everyday wear where moderate support is sufficient.
Top Features:
- Coordinated tonal colorways matching the leggings range for a complete outfit
- Cross-back strap design for a secure, comfortable everyday fit
One Honest Drawback: Sizing runs tighter in this category specifically than the leggings — multiple buyers report needing to size up from their usual leggings size for tops and bras.
Verdict: A solid everyday bra, but verify sizing against the brand’s specific top/bra size guide rather than assuming your leggings size will translate directly.
Best for: Warm-weather low-impact training and casual everyday wear, particularly the styles popularized in the brand’s Kendall Jenner campaign imagery.
Top Features:
- Pocket detailing matches the practical, function-forward design language of the broader Ultimate range
- Available in the brand’s signature tonal colorway palette
One Honest Drawback: As with the leggings, this is a better fit for lower-intensity activity than serious sweat-heavy training based on independent testing.
Verdict: A stylish, comfortable option for casual wear and gentle training, consistent with the brand’s broader positioning strength.
Best for: Cozy, oversized everyday wear rather than gym-specific use.
Top Features:
- Genuinely cozy, oversized fit per multiple Trustpilot reviewers
- One reviewer specifically notes the medium size delivering the “cosy oversized fit” she was after
One Honest Drawback: As a casual, leisurewear-focused category rather than performance-driven, manage expectations accordingly — this is for comfort, not workout function.
Verdict: One of the brand’s stronger categories given that performance demands aren’t the primary use case — the soft, oversized aesthetic translates well here.
What Customers Actually Think
Real accounts paraphrased:
- “I’ve been an avid fan of Adanola since the brand was just emerging. I’m so glad to see it’s growing so big — consistent quality and value deserves this kind of popularity.”
- “Customer service is some of the best I’ve experienced. Usually you’d expect a battle to get anywhere, but no — instant replies, problem solved, and as a gesture of goodwill, a little extra.”
- “I used to love their leggings but the quality has really dropped!!! Really uncomfortable material. Not the same as they used to be unfortunately.”
- “The leggings fit really nice. I was so happy that they had tall sizes! They are a little bit slippy and did kind of ride down a little bit faster than my everyday leggings.”
- “I made my first order which unfortunately I did not receive. Eve was aware of the situation and so efficient and had empathy — really refreshing to get a genuine response back from a real person so quickly.”
Is Adanola Worth It?
For yoga, Pilates, walking, and everyday athleisure wear: yes — the aesthetic, comfort, and price point all genuinely deliver, and the customer service track record is among the strongest documented in this entire review series.
For high-intensity training, running, or heavy-sweat activity: consider a more performance-focused brand specifically engineered for that use case; Adanola’s own independent testers consistently steer toward lower-impact recommendations.
For buyers who loved the brand previously: be aware of the documented quality consistency concern from at least one detailed long-term customer, though this appears to be a minority experience.
Adanola vs Alo Yoga
Adanola | Alo Yoga | |
Price (leggings) | ✅ Lower (~$65) | Higher (~$98-128) |
Aesthetic | Tonal, minimalist, fashion-forward | California minimalism |
Best for | Yoga, Pilates, everyday wear | Similar — low-to-moderate impact |
High-intensity performance | Limited per independent testing | Comparable limitations |
Customer service | ✅ Extensively, specifically praised | More mixed |
Sizing range | ✅ XXS-XXXL, includes tall | Standard range |
Where to Buy
adanola.com — full UK and international catalog with worldwide shipping.
FAQs
Are Adanola leggings good for the gym?
For low-impact training, yoga, and Pilates: yes. For high-intensity or heavy-sweat training, independent testing suggests the material’s slippery quality and tendency to ride down make it less ideal than dedicated performance leggings.
Does Adanola run true to size?
Bottoms generally run true to size per multiple reviews. Tops and sports bras run tighter — consider sizing up specifically for these categories.
Has Adanola's quality changed over time?
Most reviews remain positive, but at least one detailed long-term customer reports a noticeable quality decline in recent leggings purchases compared to earlier ones.
Is Adanola customer service good?
Yes — this is one of the most consistently and specifically praised aspects of the brand, with individual staff members repeatedly named for fast, empathetic issue resolution.
Final Verdict
Adanola has built a genuinely distinctive activewear aesthetic — sophisticated, tonal, and fashion-forward in a category dominated by loud branding — backed by a customer service operation that’s among the most consistently and specifically praised in this entire brand review series. The Ultimate leggings deliver real comfort and a flattering fit for the low-impact activities the brand is actually built for.
The documented quality consistency concern and the material’s tendency toward slipperiness during higher-intensity movement are worth knowing before you buy, particularly if your primary use case is serious training rather than everyday wear and gentle movement.
Overall Rating: 7.8 / 10
Category | Score |
Design & Aesthetic | 9 / 10 |
Comfort (low-impact use) | 8.5 / 10 |
Performance (high-intensity use) | 6 / 10 |
Sizing Consistency | 6.5 / 10 |
Customer Service | 9.5 / 10 |
Value for Money | 8 / 10 |
Overall | 7.8 / 10 |
What do you think?